So how does this work? First, you must have a website to accompany your app. Developers need to implement the App Indexing API into the mobile app to get started, and then annotate their website pages with app links that can be opened in the mobile app. Read more about this and consult your app developer on the best way to implement these changes. Here at Bluebridge, we’ll be proactively consulting with our clients about rolling out these changes in addition to other best practices as they evolve. (Convince And Convert, 5 Things You Need To Know About Google's Mobile Changes)
What Is App Indexing?
Google explains it best:
App Indexing allows you to connect pages from your website with specific content within your smartphone app. This enables smartphone users who have your app installed to open it directly from relevant mobile search results on Google.
Is one of my favorites sites. This link includes all their articles on the subject (Google Reader). Their articles include topics like how to export your Google Reader subscriptions, and a few specifically mentioning using Feedly, and how Yahoo should jump on this opportunity to improve its RSS Feed application. At the top of the page, it has a little Google Reader "history" as well.
Another great blogging inspirational source. She discusses 3 alternatives for Google Reader and also how to use Google TakeOut to export your list from Google Reader. Her articles are always well written and is more tutorial-based. You will enjoy this one and it's easy to read and understand.
TechCrunch is happy to see Google Reader finally go. In their article they detail how it's been "dead" for a while, although a good tool for "information junkies." But makes a good point that many people don't even know what a "reader" is! And at the time, for a long time, that Google Reader "was the Reader" of choice due to lack of any real competition.
So, this is an opportunity for others to improve their RSS Feed applications. They mention a few alternatives.
Small Biz Technology is a blog focused on small business technology but often has many articles on social media, blogging, and tools for both. Their article on the Top 5 Google Reader alternatives; Feedly again at the top of their list.
The Results Are In
So, after reading all of these articles it appears that the Top 3 Google Reader Alternatives are:
With Feedly way out in front. Honorable mention would be Pulse. Last but not least, don't forget to check out Google TakeOut to download/export your RSS Feed/data from Google Reader.
So, if you follow me using Google Reader, you should definitely read these articles and find the best solution for you to keep up with and track the blogs you love! Again, Feedly seems to be the leader.
After uploaing my first video tutorial this weekend, YouTube sent me this email (pasted below) with some wonderful tips on how to help people find my new video. So I wanted to share them all with you!
Help People Find Your Videos
First, you'll want to make sure your video has good metadata–a descriptive title, a description, a category, and tags–which will help it get discovered on the site. You can fine-tune your metadata in your video's detail page.
Automatically Share Your Uploads With Friends and Family
Now you can automatically share your uploads (and other activities) to your profile on Facebook, Twitter and Google Reader viaAutoShare. Once you've opted in, AutoShare will send an update to the selected services when your uploaded video goes live.
Promote Your Video
When you're ready, you can actively promote your video by sharing it via email, embedding it on your blog or using the Promoted Videosystem to purchase placement on high-traffic pages. While you're at it, you might also want to make sure your channel reflects your personality, just like your videos do, by customizing your channel.
Understand Your Video's Views
One tool you definitely won't want to live without is Insight; it gives you information about who's watching your videos, where they're from, and more. This information can help you tailor your videos just for your audience; that might mean using annotations to add subtitles so your fans in Japan can understand what you're saying, or getting a detailed breakdown of where your views are coming from. (Please note that in general it takes a day to start to see traffic data for your newly uploaded video on Insight.)
Google Webmaster Tools is another great free tool whose purpose is to help you improve your site’s ranking in search results. It also offers detailed reports on your blog page’s visibility on Google. I discuss the various types of reports in my Creative Blogging book – such as the number of search queries that returned your site in search results over the last 30 days and how many clicks it received, or a list of external sites linking to yours, or a list of the most significant keywords found on your site.
In this tutorial I discuss it for WordPress.com sites, but it can be installed on Blogger and TypePad as well as explained and detailed in my book. However, the key difference is in the verification step and the method used, all other instructions are pretty much the same.
Set Up and Install Google Webmaster Tools for WordPress.com
You will need to login with a Google Account. You may already have a Google account if you use services like Feedburner, GMail, Google Calendar, Google Docs, Blogger. Otherwise, you can create one.
if you need to create one, click the red "Sign Up" button in the upper right area of the Google Webmaster Tools screen.
When at the Google Webmaster Tools main page, click the Add Site (red button).
If you have not setup a site yet, your screen will not yet shown your domain like mine snapshot below. Continue to Add Site.
If you have a site listed (maybe you tried setting it up in the past or already knows your google account site) and it is not verified, you will see it listed like below but have a black/white tag on the picture "Not Verified" and you will see a blue text link "Verify This Site". Skip the Add Site and go to the next step of verification.
Then enter in your site's URL and click Continue.
Then you will come to a verification type of page shown below. Since it's a free WordPress site (and even those using Blogger or TypePad) you don't have access to your site's "server", so you need to click on Alternate Methods.
Select the first option (Add a Meta Tag to your site's home page) even though you wil not be adding HTML code. Instead, select the characters in the content='…..' area, you will see where I have blurred mine below. Select those characters and Copy.
Next, you need to go into your WordPress.com account, Dashboard, Tools.
In Tools, you will see a box for Google WebMaster Tools.
You will paste in the characters in that text box (highlighted area above).
Click Save Changes.
Then go back to Google Webmaster Tools and click on the red Verify button.
After the site is verified, you will be brought to the Dashboard.
You will see graphs that will begin to populate. Don't worry…they will begin to populate. You just installed the tool…give it some time but be sure to come back in soon to check out your stats.
On the left is a menu, that is where you can gather more information. I would highly suggest you go to Traffic and Optimization and learn what people are searching on your site, the clicks, and how to improve your site.
For more information on Webmaster Tools and how to use it for your site, purchase my book, Creative Blogging. Enjoy!
Remember you can always go back or login here: www.google.com/webmasters/tools. That would be the main screen (Home). Then you would click on your site's name to open t the Dashboard for that site and continue to analyze your data.
Click here to learn more with Google Webmaster Tools.